Tags: Blink 182 Essay401 K Plans For Small BusinessThe Grateful Dead EssaysCultural Essay History NewEssay On Smoking Should Be BannedStory Hour Comparison EssayEssays On Artificial Language Design
One Behavior Change at a Time As quoted in The Power of Habits, O’Neill said, “you can’t order people to change. So I decided I was going to start by focusing on one thing.If I could start disrupting the habits around one thing, it would spread throughout the entire company”.All in a panic-stricken rush to sell their Alcoa stock as fast as they could.
Our safety record is better than the general workforce, especially considering that our employees work with metals that are 1500 degrees and we have machines that can rip a man’s arm off. I intend to make Alcoa the safest company in America.
I intend to go for zero injuries.” As quoted in the Power of Habits by Charles Duhigg, the audience was confused.
Within a year of O’Neill’s speech, Alcoa’s profits hit a record high.
By the year 2000, when O’Neill retired, Alcoa’s market capitalization was 5 times more than what it was in 1987.
Safety will be an indicator that we’re making progress in changing our habits across the entire institution.
That’s how we should be judged.” At the end of his speech, the crowd ran out the door as if there was a fire.If we bring our injury rates down, it won’t be because of cheerleading or the nonsense you sometimes hear from other CEOs.It will be because the individuals at this company have agreed to become part of something important: They’ve devoted themselves to creating a habit of excellence.Why wasn’t O’Neill making them feel warm and fuzzy?How were they going to make money by focusing on safety?This time each year we get 10’s of 1000’s of extra hits each day for search terms like “Safety Slogans in Hindi”, “Hindi Safety Posters” and “Unsafe Photos”.This is due to the lead up to National Safety Week in India.Then we put on the angry face and think that overpowering others creates ownership. Putting on the zero harm face, presenting statistics, knowing it has nothing to do with culture, risk or safety. Putting on the superman (hazardman) suit and pretending to be the saviour of everything, this is good spud head cynic stuff. Thinking that everyone else is a spud head except me. Thinking there’s such a thing as ‘common’ sense and using such mythology to blame and label others. Accepting safety policies and processes that dehumanize others. Blaming, ego-seeking, grandstanding and territory protecting behind the mask of safety. Thinking that risk and safety is simple when in fact it is a wicked problem.Denying complexity and putting your spud head in the sand. Continually repeating the nonsense language and discourse of risk aversion that misdirect people about risk, safety, learning and imagination.This would have kept shareholders and share brokers happy.Instead, he chose to talk about safety and become the champion for Alcoa workers.